Oct 18, 2022
Things happen. Everyone is at risk of a tragic event such as death or disability. A solid plan will lead to peace of mind. In this episode of The ABMP Podcast, Allissa and Michael discuss the importance of having a plan in place for such an event, how to organize your “get hit by a bus” file, and how having a trusted person to manage your business affairs is an absolute must.
Allissa is a co-founder at Massage Business Blueprint and is the lead mastermind behind most of the content in that community. She has run a busy massage practice since 2005 and loves helping other massage therapists build happy, sustainable businesses. She has served as a volunteer in two massage organizations, taught across the country, and has been published in several massage publications, including Massage & Bodywork magazine.
Known for being fast-acting and hilarious, she’s also super into pizza and chaos gardening.
Michael is a co-founder at Massage Business Blueprint and handles much of the marketing and technology behind that community. He has owned a digital marketing agency for two decades and is a former massage therapist. He has served in a volunteer capacity for numerous massage therapy organizations and has provided comprehensive marketing services for prominent massage industry companies.
He’s a professional speaker, technology-obsessed, a productivity ninja, and a marketing strategist. He also loves sushi, tennis, travel, and his wife and son.
Resources:
Read their latest article in Massage & Bodywork magazine:
http://www.massageandbodyworkdigital.com/i/1476304-september-october-2022/84
Hosts:
Darren Buford is senior director of communications and editor-in-chief for ABMP. He is editor of Massage & Bodywork magazine and has worked for ABMP for 22 years, and been involved in journalism at the association, trade, and consumer levels for 24 years. He has served as board member and president of the Western Publishing Association, as well as board member for Association Media & Publishing. Contact him at editor@abmp.com.
Kristin Coverly, LMT is a massage therapist, educator, and the director of professional education at ABMP. She loves creating continuing education courses, events, and resources to support massage therapists and bodyworkers as they enhance their lives and practices. Contact her at ce@abmp.com.
Sponsors:
Anatomy Trains: www.anatomytrains.com
Elements Massage: http://www.elementsmassage.com/abmp
Precision Neuromuscular Therapy: www.pnmt.org
Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.
Website: anatomytrains.com
Email: info@anatomytrains.com
Facebook: facebook.com/AnatomyTrains
Instagram: www.instagram.com/anatomytrainsofficial
YouTube: https://www.youtube.com/channel/UC2g6TOEFrX4b-CigknssKHA
Founded by a massage therapist for massage therapists, the Elements Massage® brand is a network of independently owned and operated studios dedicated to changing lives--including yours! The Elements Massage brand believes massage therapists deserve a supportive team, business and marketing resources, and the chance to learn as much as they want, so many Elements Massage studios offer and reimburse continuing education on an ongoing basis. It's no surprise Elements Massage therapist and client satisfaction leads the industry. That's because from day one, the brand has kept an unmatched commitment to deliver the best therapeutic massage experiences possible for both clients and massage therapists. Elements Massage studios expects the best. So should you. If this sounds like a fit, reach out. Studios are hiring!
Website: https://elementsmassage.com/ABMP
Facebook: https://www.facebook.com/elementsmassage
Instagram: https://www.instagram.com/elementsmassage
Youtube: https://www.youtube.com/channel/UCXLHkAYMgmA6_MJ8DSEZm-A
Disclaimer:
Each Elements Massage® studio is independently owned and operated. Franchise owners (or their designated hiring managers) are solely responsible for all employment and personnel decisions and matters regarding their independently owned and operated studios, including hiring, direction, training, supervision, discipline, discharge, compensation (e.g., wage practices and tax withholding and reporting requirements), and termination of employment. Elements Therapeutic Massage, LLC (ETM) is not involved in, and is not responsible for, employment and personnel matters and decisions made by any franchise owner. All individuals hired by franchise owners’ studios are their employees, not those of ETM. Benefits vary by independently owned and operated Elements Massage® studios. Elements Massage® and Elements Massage + design are registered trademarks owned by ETM.
Therapists who are drawn to Precision Neuromuscular Therapy are problem-solvers who want to learn new approaches, but also understand the “why” behind the “what”. This desire resonates with our emphasis on the problem-solving process, rather than the teaching of a singular technique or approach. Led by founder Douglas Nelson, each PNMT instructor is a busy clinician with decades of practical experience.
We have taught hundreds of hands-on live seminars for more than twenty years, emphasizing precise palpation and assessment skills. PNMT online courses are another rich source of discovery and deeper understanding. Also available is a video resource library (PNMT Portal) with hundreds of videos of treatment, assessment, pathology, and practice pearls.
Learn more at www.pnmt.org