Mar 29, 2022
When Rachel was working for others, she felt like a bystander in her own career. So, how do you make the jump from bystander to CEO? In this episode of The ABMP Podcast, Kristin and Darren sit down with author and CEO Rachel Beider to discuss the growth of her company, PRESS Modern Massage, when she knew it was time to expand, how the concept of servant leadership guides her approach to management, and advice to other practitioners wishing to make the leap into private practice themselves.
Rachel Beider is a globally recognized small business expert, bestselling author, and entrepreneur. She is the proud owner of PRESS Modern Massage, a group of award-winning massage studios in NYC. She is a New York Licensed Massage Therapist and a board certified NCBTMB continuing education provider. Her work has been published in Forbes, Huffington Post, and she's been featured in Entrepreneur Magazine and the Wall St. Journal. She released her first book, a beginner’s guide to massage, called “Press Here” in January 2019, and her second book, “Massage MBA: Run Your Practice, Love Your Life” in 2021.
Anatomy Trains: www.anatomytrains.com
Universal Companies: https://www.universalcompanies.com/
Handspring Publishing: https://www.handspringpublishing.com/
Anatomy Trains is a global leader in online anatomy education and also provides in-classroom certification programs for structural integration in the US, Canada, Australia, Europe, Japan, and China, as well as fresh-tissue cadaver dissection labs and weekend courses. The work of Anatomy Trains originated with founder Tom Myers, who mapped the human body into 13 myofascial meridians in his original book, currently in its fourth edition and translated into 12 languages. The principles of Anatomy Trains are used by osteopaths, physical therapists, bodyworkers, massage therapists, personal trainers, yoga, Pilates, Gyrotonics, and other body-minded manual therapists and movement professionals. Anatomy Trains inspires these practitioners to work with holistic anatomy in treating system-wide patterns to provide improved client outcomes in terms of structure and function.
Universal Companies has everything the spa professional needs for success, including massage tables and accessories, linens, tools, pain relief products like arnica, and a range of lotions, oils, and gels. The products we offer help the independent practitioner save on their everyday expenses, as well as provide the convenience of shopping across broad categories.
Recognized as the “Favorite Distributor” in the American Spa Professional’s Choice Awards for the past 17 years, we see this as a continuous challenge to provide the best products that pros trust the most.
Beyond our extensive selection of spa products, equipment, and tools, we have an education and marketing site for our customers to develop their skills and promote their business. The UCo Learning Network offers CEU courses, marketing kits, and business tools.
Universal Companies website https://www.universalcompanies.com/
Universal Companies on Facebook https://www.facebook.com/universalcompaniesinc
Universal Companies on Instagram https://www.instagram.com/universalcos/
Universal Companies on Twitter https://twitter.com/Universalcos
Universal Companies on Pinterest https://www.pinterest.com/universalcos/_shop/
Universal Companies on LinkedIn https://www.linkedin.com/company/universal-companies/mycompany/
About Handspring Publishing
Handspring Publishing specializes in professional-level books for massage therapists, osteopaths, yoga and Pilates teachers, physiotherapists, and other professionals who use touch or movement to help patients achieve wellness. Handspring Publishing’s books are written and produced to serve the professional and educational needs of health and medical professionals, musculoskeletal therapists, and movement teachers.
Its list includes bestsellers like Fascia: What It Is and Why It Matters by David Lesondak, and Pre- and Perinatal Massage Therapy: Third Edition by Carole Osborne, Michele Kolakowski, and David M. Lobenstine and the recently published Myofascial Induction™ – An Anatomical Approach to the Treatment of Fascial Dysfunction, Volume 1: The Upper Body by Andrzej Pilat.
Handspring’s books combine attractive and accessible presentations with an evidence-based approach to writing, including referencing the latest research findings. Authors are drawn from the ranks of highly respected teachers and experts in their area of specialization including Jim McCormick, Cathy Ryan, Til Luchau, Robert Schleip, Graham Scarr, Gayle MacDonald, and Carolyn Tague among others.
ABMP members save 20% off regular list prices. Visit handspringpublishing.com and use discount code abmp20 to order. Shipping is free to all addresses in the United States and the United Kingdom.